Click Fraud Series: Part 1, A Challenge to Obama

by , May 4, 2009

What is President Obama going to do about click fraud?  From what I’ve seen, Google really needs to take the lead in stopping click fraud; but it is so far from being in their best interests, that I think the government will have to step (although it’s probably not in there best interests either) to mandate some serious changes in how these search engines and their enables – scamming affiliates and dishonest webmasters – are making money, at the expense of honest advertisers.  Google, MSN and Yahoo – are you listening?  President Obama and team – how about you?