Poll: Celebrity endorsement in advertising… It does not always work!

November 26, 2012

Luxury brands are spending every year millions of dollars hoping to be able to engage as many fans as possible in as many ways as possible via as many channels […]

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How Important is Industry (Domain) Knowledge in SEO?

September 10, 2012

Think back to some of your favorite Mad Men episodes. ¬†Like the ones where the creative team sits around a boardroom to brainstorm on a strategy for their presidential client, […]

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