Cross Platform Marketing in Children’s Media

April 17, 2013

A Blueliner client in the business of children’s media recently engaged in a series of meetings with Dreamworks Animation regarding one of his feature film screenplays. Dreamworks’ interest was simple […]

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Marketing for children or children for marketing?

September 14, 2012

Marketing and advertising for children has already been more challenging and complex. It is always related to emotional impact both for children and parents and more (very much more) psychology. […]

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Women Entrepreneurs #1: Louise Hay – The Entrepreneur of the Mind, Body, & Spirit

August 18, 2012

  Louise Hay, recently dubbed by the Australian media as the “closest thing to a living saint”  is known world-wide for her role in the self-help movement –  the relationship between the […]

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Lee Odden’s "Optimizes" SES NY 2012: Part 2

March 26, 2012

[This is Part 2 of 2 in a review of Lee Odden’s Search Engine Strategies NY 2012 Session. Part 1 is available here.] Picking up on my original post last […]

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Lee Odden "Optimizes" SES NY

March 22, 2012

I have always been a fan of Lee Odden – one of the digital marketing industry’s thought leaders – and got the chance to finally meet him today after watching […]

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Drowning in e-mail? You’re not alone.

February 14, 2012

Another awesome infographic on the topic of e-mail communication, developed by the Boomerang for Gmail tool that helps you schedule an email to be sent later. The infographic shares insights […]

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Websites Made of Pure Chocolate

September 7, 2011

If you were told that in order to promote your product better you should make a website made only of real images of your products, you might throw out that […]

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Faces In The FA Cup Crowd

May 25, 2011

This story is a little old, but the idea is hardly stale.   In London, the FA Football Cup Final took place at Wembley Stadium on May 14th.  Teaming with […]

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The Art of Creator’s Block

May 18, 2011

I woke up this morning and realized that I have no digital marketing topics.  No mobile marketing can be extrapolated for a larger point.  Interactive media has been deactivated.  The […]

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Will Etsy Mature?

April 11, 2011

Etsy is an e-commerce website which has generated a strong lineup of investors for a possible IPO. The website holds inventory of antique craft products. These products are furniture, accessories, […]

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