The BodyHoliday is an All Inclusive Luxury Destination located on the coast line of Castries in Saint Lucia. Specializing in wellness and health the BodyHoliday is the only fitness & wellness 1st resort in the caribbean, with the motto “Give us your body and we’ll give you back your Mind”. Part of their draw is the Olympic and Professional Level athletes that teach and facilitate classes as well as world famous yoga and wellness instructors providing unique classes and excursions.
The BodyHoliday wanted Blueliner to explore ad tactics that could drive online purchases before making a significant investment into a full site redesign. At the time, TBH spent1.5k a month on ad spend, primarily focused on adwords targeting core keywords, related to the brand alone. Within a span of 2 months of Blueliner’s SEO and advertising work, the BodyHoliday’s conversions significantly improved.